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Proven techniques that maximize media exposure for your business A seasoned PR pro shows you how to get people talking When it comes to public relations, nothin
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Go beyond PR spin! Master better ways to communicate honestly and regain the trust of your customers and stakeholders with this book.
Public Relations
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Introduction to Public Relations and Advertising
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Introduction to Public Relations and Advertising introduces the reader to the basics of public relations and advertising in a single textbook. Topics include th