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#BecomeABrand
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“If you are not using Social Media the right way, this book will help you get the direction. #BecomeABrand is a perfect mixture of case studies, tools and str
60-Minute Brand Strategist
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Authors: Idris Mootee
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Type: BOOK - Published: 2013-05-17 - Publisher: John Wiley & Sons

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Praise for 60-Minute Brand Strategist "A fresh take on the wisdom of putting brand strategy at the heart of corporate strategy. Brilliant insights for a fast-mo
You 2.0
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Authors: Ayodeji Awosika
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Do you wish life came with a "do over" button? Are you in desperate need of change, but fail to act when it comes to actually changing? Do any of the following
They'll Never Catch Us
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From rising star Jessica Goodman, author of They Wish They Were Us, comes a new fast-paced thriller about two sisters vying for the top spot on their cross-coun
Branded!
Language: en
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Authors: Bernie Brennan
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Type: BOOK - Published: 2010-09-16 - Publisher: John Wiley & Sons

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Written through the eyes of retail and technology executives, Branded! explores retailers who are successfully implementing social media and mobility strategies