Chinas Creative Imperative
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Language: en
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Type: BOOK - Published: 2008-08-29 - Publisher: John Wiley & Sons
In mid 2006, Ogilvy & Mather China embarked on an ambitious journey to understand how Chinese society and business are being transformed by creativity. It is, a
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With its emergence as a global power, China aspires to transform from made in China to created in China. Mobilised as a crucial source for solid growth and soft
Language: en
Pages: 355
Pages: 355
Type: BOOK - Published: 2013-09-23 - Publisher: Bloomsbury Publishing USA
Provides a solid, foundational understanding of creativity that enables readers to elicit creative performance from their students. The first book of its kind i
Language: en
Pages: 360
Pages: 360
Type: BOOK - Published: 2017 - Publisher: Actar
This book contains multiple short critiques, reflections and manifestos, affording each contributing architect and intellectual the time and space to imagine ne
Language: en
Pages: 422
Pages: 422
Type: BOOK - Published: 1996 - Publisher: Charles Johnston
The Creative Imperative confronts the most critical question of our time: how we must think to have a vital future. It first introduced the thinking of Creative