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Cult of Analytics
Language: en
Pages: 276
Authors: Steve Jackson
Categories: Business & Economics
Type: BOOK - Published: 2009 - Publisher: Routledge

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'Cult of Analytics' enables professionals to build an analytics driven culture into their business or organization, turning tried & tested tactics into an actio
Cult of Analytics: Driving online marketing strategies using web analytics
Language: en
Pages: 276
Authors: Steve Jackson
Categories: Business & Economics
Type: BOOK - Published: 2009-06-04 - Publisher: Routledge

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If you want to understand and get true value from your online content you need to understand how it is used by your customers. If you work with web analytics an
Cult of Analytics: Driving Online Marketing Strategies Using Web Analytics
Language: en
Pages:
Authors: Mayergoyz
Categories:
Type: BOOK - Published: 2009 - Publisher:

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The Cult of Analytics enables professionals to build an analytics driven culture into their business or organization, turning tried and tested tactics into an a
Advanced Web Metrics with Google Analytics
Language: en
Pages: 616
Authors: Brian Clifton
Categories: Computers
Type: BOOK - Published: 2012-03-30 - Publisher: John Wiley & Sons

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This book is intended for use by customers using Google Classic Analytics and does not cover the newer Google Universal Analytics or related Google Tag Manager.
Performance Marketing with Google Analytics
Language: en
Pages: 456
Authors: Sebastian Tonkin
Categories: Computers
Type: BOOK - Published: 2011-01-21 - Publisher: John Wiley and Sons

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An unparalleled author trio shares valuable advice for using Google Analytics to achieve your business goals Google Analytics is a free tool used by millions of