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Customers for Life
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Pages: 241
Authors: Carl Sewell
Categories: Business & Economics
Type: BOOK - Published: 2009-07-01 - Publisher: Crown Currency

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In this completely revised and updated edition of the customer service classic, Carl Sewell enhances his time-tested advice with fresh ideas and new examples an
Fundamentals of Selling
Language: en
Pages: 0
Authors: Charles M. Futrell
Categories: Selling
Type: BOOK - Published: 2003-07 - Publisher: Irwin/McGraw-Hill

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Includes practical tips and business-examples gleaned from years of experience in sales with Colgate, Upjohn, and Ayerst and from the author's sales consulting
Clients for Life
Language: en
Pages: 269
Authors: Andrew Sobel
Categories: Business & Economics
Type: BOOK - Published: 2001-02-21 - Publisher: Simon and Schuster

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Finally, the book that all professionals frustrated with fleeting client loyalty and relentless price pressure have waited for—the first in-depth, guide to de
How to Win Customers and Keep Them for Life
Language: en
Pages: 190
Authors: Michael LeBoeuf
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Aftermarketing
Language: en
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Authors: Terry G. Vavra
Categories: Advertisers
Type: BOOK - Published: 1995 - Publisher: McGraw-Hill Companies

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The president of a marketing consulting and research firm warns marketers to shift their focus from customer conquest to customer retention. He shows how to tra