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Essentials of Consumer Behavior
Language: en
Pages: 220
Authors: Debra L. Stephens
Categories: Business & Economics
Type: BOOK - Published: 2016-10-26 - Publisher: Taylor & Francis

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Essentials of Consumer Behavior offers an alternative to traditional textbooks for graduate students. Shorter than competing books, but no less rigorous, it inc
Essentials of Consumer Behavior
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Authors: Debra L. Stephens
Categories: Business & Economics
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This thoroughly updated second edition of Essentials of Consumer Behavior offers a concise alternative to traditional textbooks with a practice-based approach.
Essentials of Consumer Behavior
Language: en
Pages: 676
Authors: Carl E. Block
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Consumer Behavior
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This Book Adopts A Basic Approach Building Up From Consumer Behavior Fundamentals In A Logical Sequence To Enable The Reader To Understand And Utilize The Scien
Fundamentals of Consumer Behavior
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