Guerrilla Communications

Guerrilla Communications
Author :
Publisher : FriesenPress
Total Pages : 168
Release :
ISBN-10 : 9781460247075
ISBN-13 : 1460247078
Rating : 4/5 (75 Downloads)

Book Synopsis Guerrilla Communications by : Eduardo del Buey

Download or read book Guerrilla Communications written by Eduardo del Buey and published by FriesenPress. This book was released on 2014-08-13 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Guerrilla Communications explores communications strategies for a 21st Century organization -- the do's and dont's of successful strategic communications. It looks at the role of the Spokesperson, and how s/he should be supported by an organization that has excellent internal communications, where all staff contribute to and benefit from successful strategic communications, as well as strong interaction with key stakeholders and audiences. The book features a number of real-life scenarios to enable readers to witness the author's main points first hand.


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