The Professionalization of Window Display in Britain, 1919-1939

The Professionalization of Window Display in Britain, 1919-1939
Author :
Publisher : Bloomsbury Publishing
Total Pages : 247
Release :
ISBN-10 : 9781350427488
ISBN-13 : 1350427489
Rating : 4/5 (88 Downloads)

Book Synopsis The Professionalization of Window Display in Britain, 1919-1939 by : Kerry Meakin

Download or read book The Professionalization of Window Display in Britain, 1919-1939 written by Kerry Meakin and published by Bloomsbury Publishing. This book was released on 2024-09-05 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides the first comprehensive history of window display as a practice and profession in Britain during the dynamic period of 1919 to 1939. In recent decades, the disciplines of retail history, business history, design and cultural history have contributed to the study of department stores and other types of shops. However, these studies have only made passing references to window display and its role in retail, society and culture. Kerry Meakin investigates the conditions that enabled window display to become a professional practice during the interwar period, exploring the shift in display styles, developments within education and training, and the international influence on methods and techniques. Piecing together the evidence, visual and written, about people, events, organisations, exhibitions and debates, Meakin provides a critical examination of this vital period of design history, highlighting major display designers and artists. The book reveals the modernist aesthetic developments that influenced high street displays and how they introduced passers-by to modern art movements.


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