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During the “golden age” of radio, from roughly the late 1920s until the late 1940s, advertising agencies were arguably the most important sources of radio e
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In today's content consumed advertising business, radio remains a powerful and relevant way to reach millions of consumers all over the world. It will make you
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There has recently been dramatic growth in the medium of radio. However, advertisers and agencies too often still use radio for its basic tactical abilities, le