Streaming and Digital Media
Author | : Dan Rayburn |
Publisher | : Taylor & Francis |
Total Pages | : 266 |
Release | : 2012-07-26 |
ISBN-10 | : 9781136032172 |
ISBN-13 | : 1136032177 |
Rating | : 4/5 (72 Downloads) |
Download or read book Streaming and Digital Media written by Dan Rayburn and published by Taylor & Francis. This book was released on 2012-07-26 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Steaming and Digital Media gives you a concise and direct analysis to understand a scalable, profitable venture, as well as the common and hidden pitfalls to avoid in your business. By focusing on both the business implications and technical differences between online video and traditional broadcast distribution, you will learn how to gain significant time-to-market and cost-saving advantages by effectively using streaming and digital media technologies. As part of the NAB Executive Technology Briefing series, the book is geared towards the manager or executive and no technical prerequisite is required. You can quickly learn the technical speak as well as the market and business implications. New In The Book: - Consumer generated content and portals - Distribution of full-length video content - New distribution outlets for delivering content (Sling, TiVO, IPTV) - Addition of Flash streaming technology and Podcasting - Up-to-date market research and data - New industry pricing data