Nature's Fortune

Nature's Fortune
Author :
Publisher : Basic Books
Total Pages : 274
Release :
ISBN-10 : 9780465046966
ISBN-13 : 0465046967
Rating : 4/5 (66 Downloads)

Book Synopsis Nature's Fortune by : Mark R Tercek

Download or read book Nature's Fortune written by Mark R Tercek and published by Basic Books. This book was released on 2013-04-09 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is nature worth? The answer to this question -- which traditionally has been framed in environmental terms -- is revolutionizing the way we do business. In Nature's Fortune, Mark Tercek, CEO of The Nature Conservancy and former investment banker, and science writer Jonathan Adams argue that nature is not only the foundation of human well-being, but also the smartest commercial investment any business or government can make. The forests, floodplains, and oyster reefs often seen simply as raw materials or as obstacles to be cleared in the name of progress are, in fact as important to our future prosperity as technology or law or business innovation. Who invests in nature, and why? What rates of return can it produce? When is protecting nature a good investment? With stories from the South Pacific to the California coast, from the Andes to the Gulf of Mexico and even to New York City, Nature's Fortune shows how viewing nature as green infrastructure allows for breakthroughs not only in conservation -- protecting water supplies; enhancing the health of fisheries; making cities more sustainable, livable and safe; and dealing with unavoidable climate change -- but in economic progress, as well. Organizations obviously depend on the environment for key resources -- water, trees, and land. But they can also reap substantial commercial benefits in the form of risk mitigation, cost reduction, new investment opportunities, and the protection of assets. Once leaders learn how to account for nature in financial terms, they can incorporate that value into the organization's decisions and activities, just as habitually as they consider cost, revenue, and ROI. A must-read for business leaders, CEOs, investors, and environmentalists alike, Nature's Fortune offers an essential guide to the world's economic -- and environmental -- well-being.


Nature's Fortune Related Books

Nature's Fortune
Language: en
Pages: 274
Authors: Mark R Tercek
Categories: Business & Economics
Type: BOOK - Published: 2013-04-09 - Publisher: Basic Books

DOWNLOAD EBOOK

What is nature worth? The answer to this question -- which traditionally has been framed in environmental terms -- is revolutionizing the way we do business. In
Fear and Fortune
Language: en
Pages: 229
Authors: Mette M. High
Categories: Social Science
Type: BOOK - Published: 2017-05-09 - Publisher: Cornell University Press

DOWNLOAD EBOOK

Mongolia over the last decade has seen a substantial and ongoing gold rush. The widespread mining of gold looks at first glance to be a blessing for a desperate
Robert Fortune
Language: en
Pages: 0
Authors: Alistair Watt
Categories: Biography & Autobiography
Type: BOOK - Published: 2017 - Publisher: Royal Botanic Gardens Kew

DOWNLOAD EBOOK

This is the first full biography of the great Scottish plant collector Robert Fortune, famous for working in China and Japan from 1843 until 1861. This detailed
Fortune's My Foe
Language: en
Pages: 226
Authors: John Bloundelle-Burton
Categories: Fiction
Type: BOOK - Published: 2022-09-16 - Publisher: DigiCat

DOWNLOAD EBOOK

DigiCat Publishing presents to you this special edition of "Fortune's My Foe" (A Romance) by John Bloundelle-Burton. DigiCat Publishing considers every written
Fortune's Fool
Language: en
Pages: 363
Authors: Mercedes Lackey
Categories: Fiction
Type: BOOK - Published: 2007 - Publisher: LUNA

DOWNLOAD EBOOK

The seventh daughter of the Sea King, Ekaterina is more than a pampered princess -- she's also the family spy. Which makes her the perfect emissary to check out