The Diffusion Of Innovations
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Language: en
Pages: 577
Pages: 577
Type: BOOK - Published: 2003-08-16 - Publisher: Simon and Schuster
Now in its fifth edition, Diffusion of Innovations is a classic work on the spread of new ideas. In this renowned book, Everett M. Rogers, professor and chair o
Language: en
Pages: 0
Pages: 0
Type: BOOK - Published: 2012 - Publisher:
Getting an innovation adopted is difficult; a common problem is increasing the rate of its diffusion. Diffusion is the communication of an innovation through ce
Language: en
Pages: 550
Pages: 550
Type: BOOK - Published: 2010-07-06 - Publisher: Simon and Schuster
Since the first edition of this landmark book was published in 1962, Everett Rogers's name has become "virtually synonymous with the study of diffusion of innov
Language: en
Pages: 0
Pages: 0
Type: BOOK - Published: 2011 - Publisher: Peter Lang Incorporated, International Academic Publishers
"This book brings together noted diffusion scholars and presents a communication perspective for the study of the diffusion process. Using approaches ranging fr
Language: en
Pages: 488
Pages: 488
Type: BOOK - Published: 1983 - Publisher: New York : Free Press ; London : Collier Macmillan
Innovation in organisations Change agents.