The Economics Of Sports Broadcasting
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'. . . this is a fascinating and informative volume and the bulk of it is accessible to readers without an economics background. It will be of interest to stude
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This text, by three distinguished authors, applies the theories and techniques of economic analysis to sport and topics related to the business of sport. It bui
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This is the first book to focus on sport broadcasting as a core aspect of contemporary sport business and management. It explains how sport business professiona
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Pages: 195
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In Live Sports Media: The What, How and Why of Sports Broadcasting, Dennis Deninger provides an all-encompassing view of the sports television industry from his