The Fundamentals Of Branding
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Type: BOOK - Published: 2017-11-02 - Publisher: Bloomsbury Publishing
Branding is a discipline that has emerged over the last century to become a ubiquitous force in marketing. The Fundamentals of Branding offers an overview of th
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Google is key to managing the online presence of your business. Think of the Google search results for your brand name as a "digital business card"-the single m
Language: en
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Type: BOOK - Published: 2020-03-09 - Publisher: Profit Editorial
The main objective of this book is to help you understand the idiosyncrasies of the brand and its strategic management in the company. With this end in mind, it
Language: en
Pages: 324
Pages: 324
Type: BOOK - Published: 2017-04-24 - Publisher: Springer
This textbook provides a theoretically based and comprehensive overview of the identity-based brand management. The focus is on the design of brand identity as
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Pages: 240
Type: BOOK - Published: 2013-08-06 - Publisher: Simon and Schuster
What is your brand? As a designer your success depends on how you brand yourself and the service you provide. This book will help you explore, develop, distill,