The Sponsorship Handbook
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Type: BOOK - Published: 2011-03-28 - Publisher: John Wiley & Sons
The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. U
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Type: BOOK - Published: 2011-12-05 - Publisher: John Wiley & Sons
The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. U
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This is the first English language text to analyse and explain sports sponsorship in full, looking at law, marketing and business practice Sports sponsorship is
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Project Sponsorship—which includes case studies, checklists, and action plans—shows how project sponsors and project managers can develop the skills they ne
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Type: BOOK - Published: 1989-01-01 - Publisher: McGraw-Hill Book Company Limited