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A History of Advertising
Language: en
Pages: 465
Authors: Jef I Richards
Categories: Business & Economics
Type: BOOK - Published: 2022-05-15 - Publisher: Rowman & Littlefield

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Advertising has always been a uniquely influential social force. It affects what we buy, what we believe, who we elect, and so much more. We tend to know histor
A History of Advertising
Language: en
Pages: 0
Authors: Stephane Pincas
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Type: BOOK - Published: 2015-06-15 - Publisher:

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Strategic story: The making of modern advertising The history of western advertising dates back to at least the 1630s, when Frenchman Theophraste Renaudot place
Adland
Language: en
Pages: 316
Authors: Mark Tungate
Categories: Business & Economics
Type: BOOK - Published: 2007 - Publisher: Kogan Page Publishers

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Adland is a ground-breaking examination of modern advertising, from its early origins, to the evolution of the current advertising landscape. Bestselling author
The Rise of Advertising in the United States
Language: en
Pages: 212
Authors: Edd Applegate
Categories: Business & Economics
Type: BOOK - Published: 2012-08-17 - Publisher: Scarecrow Press

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In this unique work of scholarship, Edd Applegate surveys the key figures and events that transformed the American business landscape from its colonial beginnin
A History of Advertising from the Earliest Times
Language: en
Pages: 688
Authors: Henry Sampson
Categories: Advertising
Type: BOOK - Published: 1874 - Publisher:

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