Contemporary Advertising

Contemporary Advertising
Author :
Publisher : Irwin Professional Publishing
Total Pages : 672
Release :
ISBN-10 : PSU:000059151913
ISBN-13 :
Rating : 4/5 (13 Downloads)

Book Synopsis Contemporary Advertising by : William F. Arens

Download or read book Contemporary Advertising written by William F. Arens and published by Irwin Professional Publishing. This book was released on 1996 with total page 672 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Written for the undergraduate student in liberal arts, journalism, and business schools. ... A resource guide to the best work in the field for students in art and graphic design courses and for professionals in the field."--Preface, p. vx.


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