Building Data Mining Applications for CRM
Author | : Alex Berson |
Publisher | : McGraw-Hill Companies |
Total Pages | : 548 |
Release | : 2000 |
ISBN-10 | : UVA:X004393307 |
ISBN-13 | : |
Rating | : 4/5 (07 Downloads) |
Download or read book Building Data Mining Applications for CRM written by Alex Berson and published by McGraw-Hill Companies. This book was released on 2000 with total page 548 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to use customer relationship management (CRM) techniques to give your company an edge in the competitive marketplace. --