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Competitive Marketing

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Competitive Marketing

Competitive Marketing
Author :
Publisher : Allen & Unwin Australia
Total Pages : 372
Release :
ISBN-10 : 0046582436
ISBN-13 : 9780046582432
Rating : 4/5 (36 Downloads)
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Book Synopsis Competitive Marketing by : John O'Shaughnessy

Download or read book Competitive Marketing written by John O'Shaughnessy and published by Allen & Unwin Australia. This book was released on 1984-01-01 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt:


Competitive Marketing Related Books

Competitive Marketing
Language: en
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Competitive Marketing

Authors: John O'Shaughnessy
Categories: Marketing
Type: BOOK - Published: 1984-01-01 - Publisher: Allen & Unwin Australia

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This text discusses how companies create competitive advantage through strategic marketing. Using established frameworks and concepts, it examines aspects of ma
Marketing Strategy and Competitive Positioning, 7th Edition
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Marketing Strategy and Competitive Positioning, 7th Edition

Authors: Prof Graham Hooley
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Marketing Strategy and Competitive Positioning 6e deals with the process of developing and implementing a marketing strategy. The book focuses on competitive po
Competitive Social Media Marketing Strategies
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Competitive Social Media Marketing Strategies

Authors: Gordon Bowen
Categories: Internet marketing
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"This book presents a critical examination on the integration of social networking platforms into business tactics and the challenges presented by consumers' us