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CRM at the Speed of Light, Fourth Edition
Language: en
Pages: 689
Authors: Paul Greenberg
Categories: Business & Economics
Type: BOOK - Published: 2008-10-01 - Publisher: McGraw Hill Professional

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Social CRM is critical to business success in today's hyper-connected environment. Customers' expectations are so great and their demands so empowered that a So
CRM at the Speed of Light
Language: en
Pages: 504
Authors: Paul Greenberg
Categories: Business & Economics
Type: BOOK - Published: 2002 - Publisher: McGraw-Hill/Osborne Media

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Learn why CRM remains hot despite dot.com failures and the recession, and whyCRM is integral to the way companies do business today.
CRM at the Speed of Light, Third Edition: Essential Customer Strategies for the 21st Century
Language: en
Pages: 690
Authors: Paul Greenberg
Categories: Computers
Type: BOOK - Published: 2004-08-16 - Publisher: McGraw Hill Professional

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Updated to reflect the major changes in Customer Relationship Management (CRM) in the last few years, this third edition of CRM at the Speed of Light: Capturing
Customer Relationship Management
Language: en
Pages: 368
Authors: Srivastava Mallika
Categories: Business & Economics
Type: BOOK - Published: - Publisher: Vikas Publishing House

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With the aim of developing a successful CRM program this book begins with defining CRM and describing the elements of total customer experience, focusing on the
Distribution Planning and Control
Language: en
Pages: 936
Authors: David Frederick Ross
Categories: Business & Economics
Type: BOOK - Published: 2015-05-14 - Publisher: Springer

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This third edition provides operations management students, academics and professionals with a fully up-to-date, practical and comprehensive sourcebook in the s