Successful Customer Relationship Management Programs and Technologies: Issues and Trends
| Author | : Eid, Riyad |
| Publisher | : IGI Global |
| Total Pages | : 359 |
| Release | : 2012-03-31 |
| ISBN-10 | : 9781466602892 |
| ISBN-13 | : 1466602899 |
| Rating | : 4/5 (92 Downloads) |
Book Synopsis Successful Customer Relationship Management Programs and Technologies: Issues and Trends by : Eid, Riyad
Download or read book Successful Customer Relationship Management Programs and Technologies: Issues and Trends written by Eid, Riyad and published by IGI Global. This book was released on 2012-03-31 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book offers case studies, methodologies, frameworks and architectures, and generally the cutting edge in research within the field of customer relationship management"--Provided by publisher.