Growing and Managing a Small Business

Growing and Managing a Small Business
Author :
Publisher : Houghton Mifflin
Total Pages : 504
Release :
ISBN-10 : PSU:000064559674
ISBN-13 :
Rating : 4/5 (74 Downloads)

Book Synopsis Growing and Managing a Small Business by : Kathleen R. Allen

Download or read book Growing and Managing a Small Business written by Kathleen R. Allen and published by Houghton Mifflin. This book was released on 2006 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: Growing and Managing a Small Business provides students with a comprehensive introduction to business ownership and management from the start-up phase through growth and harvest. Decidedly entrepreneurial in focus, this book departs from the traditional small business management text by incorporating themes and principles appropriate to managing small companies in a dynamic, global environment. In addition to up-to-date coverage of risk management and strategies for "harvesting the business," the Second Edition introduces several new chapters that examine topics such as ethics and social responsibility, family businesses, and technology. New boxed features illustrate the author's real-world approach through case studies and profiles of small businesses and entrepreneurs.


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