Public Relations in Health Care
Author | : Kathleen Larey Lewton, MHA, APR |
Publisher | : Jossey-Bass |
Total Pages | : 0 |
Release | : 1995-10-06 |
ISBN-10 | : 1556481438 |
ISBN-13 | : 9781556481437 |
Rating | : 4/5 (38 Downloads) |
Download or read book Public Relations in Health Care written by Kathleen Larey Lewton, MHA, APR and published by Jossey-Bass. This book was released on 1995-10-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive guide to everything you need to know about PR provides a theoretical overview and practical advice for PR professionals new to health care and new ideas and insights for veterans. The authors explain how the PR function can contribute to the success of the contemporary health care organization.