In Search of Stupidity
| Author | : Merrill R. Chapman |
| Publisher | : |
| Total Pages | : 296 |
| Release | : 2003-07-08 |
| ISBN-10 | : STANFORD:36105111833484 |
| ISBN-13 | : |
| Rating | : 4/5 (84 Downloads) |
Book Synopsis In Search of Stupidity by : Merrill R. Chapman
Download or read book In Search of Stupidity written by Merrill R. Chapman and published by . This book was released on 2003-07-08 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes influential business philosophies and marketing ideas from the past twenty years and examines why they did not work.