Innovation Factory: China’s Digital Playbook For Global Brands

Innovation Factory: China’s Digital Playbook For Global Brands
Author :
Publisher : Alarice International Limited
Total Pages : 78
Release :
ISBN-10 : 9789887689539
ISBN-13 : 988768953X
Rating : 4/5 (39 Downloads)

Book Synopsis Innovation Factory: China’s Digital Playbook For Global Brands by : Ashley Dudarenok

Download or read book Innovation Factory: China’s Digital Playbook For Global Brands written by Ashley Dudarenok and published by Alarice International Limited. This book was released on 2023-09-20 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: The criticism of China used to be that it was good at manufacturing but not at innovating. It has now proven those critics wrong. On top of that, some of its companies have developed cutting edge management approaches. We look at what’s behind China’s digital transformation, its unique e-commerce to see what Western brands can learn from China. In this book you’ll learn: How China got to its current stage of digital transformation How Chinese brands optimize e-commerce and digital marketing What highly effective management approaches Chinese companies have used to ramp up profit and turn around failing enterprises Here's what's inside: Chapter 1 What’s Behind China’s Innovation? Chapter 2 A Closer Look at China’s Digital Development I Customer-centric Ecosystems Chapter 3 China’s Tech Giant Transformation II The Future of Retail: What DTC Brands Can Learn from China Chapter 4 Mobile First Chapter 5 The Impact of Social Commerce Chapter 6 Online Merge Offline (OMO) Chapter 7 The Human Touch: Last Mile Delivery, QR Codes and CRM III Innovative Management Models Chapter 8 Management and Leadership Models from China Chapter 9 What China Can Learn From the World Chapter 10 Learning Together "Successful Chinese startups prioritize adaptability, quick production, and deep investment in influencer marketing while overseas brands often opt for a more organic strategy, risking missed growth and copycat challenges." — Tingyi (Jenny) Chen, Co-founder of Walk the Chat “Social new retail, combining social media, e-commerce and offline retail provides seamless consumer experiences and growth opportunities for retailers. As AI progresses, it will further improve the social new retail experience in China.” — Sandrine Zerbib, Founder & Chairwoman of Full Jet & President of Baozun Brand Management


Innovation Factory: China’s Digital Playbook For Global Brands Related Books

Innovation Factory: China’s Digital Playbook For Global Brands
Language: en
Pages: 78
Authors: Ashley Dudarenok
Categories: Business & Economics
Type: BOOK - Published: 2023-09-20 - Publisher: Alarice International Limited

DOWNLOAD EBOOK

The criticism of China used to be that it was good at manufacturing but not at innovating. It has now proven those critics wrong. On top of that, some of its co
New Retail: Born in China Going Global
Language: en
Pages: 227
Authors: Ashley Dudarenok
Categories: Business & Economics
Type: BOOK - Published: 2019-01-01 - Publisher: Alarice International Limited

DOWNLOAD EBOOK

Alibaba, JD.com, Tencent and a growing group of innovative brands, retailers and digital pioneers, fueled by the demands of the most spoiled consumers in the wo
War Without Rules
Language: en
Pages: 257
Authors: Robert Spalding
Categories: Political Science
Type: BOOK - Published: 2022-04-19 - Publisher: Penguin

DOWNLOAD EBOOK

In its fight for global dominance, Communist China has thrown out the old rules of war. China expert General Robert Spalding walks us through their new playbook
Unlocking the World's Largest E-market: A Guide To Selling on Chinese Social Media
Language: en
Pages: 95
Authors: Ashley Dudarenok
Categories: Business & Economics
Type: BOOK - Published: - Publisher: Alarice International Limited

DOWNLOAD EBOOK

This book is a must-have for anyone who’s working with Chinese social media or planning to enter China. It’s packed with the latest information, actionable
Speaker of the Gains: Nancy Pelosi's Stock Market Playbook
Language: en
Pages: 342
Authors: Daniel D. Lee
Categories: Biography & Autobiography
Type: BOOK - Published: 2024-06-20 - Publisher: SkyCuration

DOWNLOAD EBOOK

In "Speaker of the Gains: Nancy Pelosi's Stock Market Playbook," delve into the financial acumen and investment strategies of one of America's most influential