Innovation to the Core
Author | : Peter Skarzynski |
Publisher | : Harvard Business Press |
Total Pages | : 317 |
Release | : 2008 |
ISBN-10 | : 9781422102510 |
ISBN-13 | : 1422102513 |
Rating | : 4/5 (10 Downloads) |
Download or read book Innovation to the Core written by Peter Skarzynski and published by Harvard Business Press. This book was released on 2008 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Building on the work of strategy guru Gary Hamel, this guide shows organizations how to move innovation from a buzz word to a core competency. Skarzynski, a consultant on international growth and strategy, and Gibson, a global business strategist, draw on a wealth of examples from real companies including GE, Procter & Gamble, Nokia, and IBM. They provide frameworks, step-by-step action lists, and other practical tools for improving an organization's capacity for innovation by mobilizing the imagination of employees, customers, and business partners.