Exploring Internal Communication
Author | : Mr Kevin Ruck |
Publisher | : Ashgate Publishing, Ltd. |
Total Pages | : 221 |
Release | : 2015-03-28 |
ISBN-10 | : 9781472430670 |
ISBN-13 | : 1472430670 |
Rating | : 4/5 (70 Downloads) |
Download or read book Exploring Internal Communication written by Mr Kevin Ruck and published by Ashgate Publishing, Ltd.. This book was released on 2015-03-28 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: This third edition of Exploring Internal Communication includes new chapters on the history of internal communication, the evolution of employee engagement, the current state of practice, change communication, storytelling, research and measurement, an internal communication measurement dashboard, intranet management, and internal social media. It argues that internal communication practice is about keeping employees informed and at the same time giving them a voice that is treated seriously. The book is both a companion for internal communication courses and an exploration of key concepts for a strategic approach to practice that underpins employee engagement.