Download or read book Making the Modern written by Terry Smith and published by University of Chicago Press. This book was released on 1993 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: Smith reveals how this visual revolution played an instrumental role in the complex psychological, social, economic, and technological changes that came to be known as the second industrial revolution. From the role of visualization in the invention of the assembly line, to office and building design, to the corporate and lifestyle images that filled new magazines such as Life and Fortune, he traces the extent to which the second wave of industrialization engaged the visual arts to project a new iconology of progress.