Managing Business in a Multi-channel World

Managing Business in a Multi-channel World
Author :
Publisher : IGI Global
Total Pages : 347
Release :
ISBN-10 : 9781591406310
ISBN-13 : 1591406315
Rating : 4/5 (10 Downloads)

Book Synopsis Managing Business in a Multi-channel World by : Timo Saarinen

Download or read book Managing Business in a Multi-channel World written by Timo Saarinen and published by IGI Global. This book was released on 2005-01-01 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses the concerns of existing companies who wish to succeed in the new multi-channel environment as it develops and becomes commonplace.


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Inhaltsangabe:Introduction: In the current time, there is no area in life that is not subject to change. Even within the distribution, changes have taken place