Download or read book Marconomics written by Ken R. Blawatt and published by Emerald Group Publishing. This book was released on 2016-08-03 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marconomics is about human economics. This text introduces marconomics, examining how the use of the social sciences, consumer behavior in particular, is used to explain and develop economic activity. Blawatt argues the philosophy and principles of the classical school of economic thought are problematic and should be replaced with a new model.