Mastering Public Relations
Author | : Anthony Davis |
Publisher | : Red Globe Press |
Total Pages | : 0 |
Release | : 2007-08-10 |
ISBN-10 | : 9780230549302 |
ISBN-13 | : 0230549306 |
Rating | : 4/5 (02 Downloads) |
Download or read book Mastering Public Relations written by Anthony Davis and published by Red Globe Press. This book was released on 2007-08-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mastering Public Relations takes a strategic management approach to exploring this complex and critical dimension of management and planning. This wide-ranging, detailed and highly readable insight into public relations includes multiple case studies and examples to provide a well-balanced interpretation of both theory and practice.