McQuail's Mass Communication Theory

McQuail's Mass Communication Theory
Author :
Publisher : SAGE
Total Pages : 628
Release :
ISBN-10 : 1412903718
ISBN-13 : 9781412903714
Rating : 4/5 (18 Downloads)

Book Synopsis McQuail's Mass Communication Theory by : Denis McQuail

Download or read book McQuail's Mass Communication Theory written by Denis McQuail and published by SAGE. This book was released on 2005-05-20 with total page 628 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fully revised and updated edition provides a comprehensive, non-technical introduction to the range of approaches to understanding mass communication.


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McQuail′s Mass Communication Theory
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Type: BOOK - Published: 2010-02-28 - Publisher: SAGE

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"Denis McQuail′s Mass Communication Theory is not just a seminal text in the study of media and society - it is a benchmark for understanding and appreciating
McQuail's Mass Communication Theory
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This fully revised and updated edition provides a comprehensive, non-technical introduction to the range of approaches to understanding mass communication.
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Pages: 633
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Language: en
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This text is a companion to McQuail's Mass Communication Theory, but can be used independently. It is a resource of statements drawn from communication studies,
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The major textbook in communication theory. Denis McQuail provides a brisk, elegantly organized, and comprehensive overview of the ways in which mass communicat