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Media Planning & Buying in the 21st Century
Language: en
Pages: 0
Authors: Ronald D. Geskey
Categories: Advertising media planning
Type: BOOK - Published: 2014-10-29 - Publisher: Createspace Independent Publishing Platform

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Advertising Media Planning and Buying Textbook NEW! Media Planning & Buying in the 21st Century (3rd edition) is a leading textbook for students and early caree
Media Planning and Buying in the 21st Century Workbook
Language: en
Pages: 176
Authors: Ronald Geskey
Categories: Business & Economics
Type: BOOK - Published: 2013-01-20 - Publisher:

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Media Buying & Planning in the 21st Century is the companion workbook to the textbook of the same name. Its 176 pages contain questions, problems and exercises,
Media Planning and Buying in the 21st Century Workbook
Language: en
Pages: 0
Authors: Ronald D. Geskey
Categories: Advertising media planning
Type: BOOK - Published: 2012-04-18 - Publisher: Createspace Independent Publishing Platform

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Workbook supplement for the textbook, Media Planning & Buying in the 21st Century. Workbook provides discussion questions, problems and exercises for each chapt
Media Planning and Buying in the 21st Century Workbook, 3rd Edition
Language: en
Pages: 0
Authors: Ronald Geskey
Categories:
Type: BOOK - Published: 2015-01-24 - Publisher: Createspace Independent Publishing Platform

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Workbook companion to textbook, Media Planning & Buying in the 21st Century, 3rd Edition. Covers each chapter of textbook. Includes open ended questions, math p
Media Planning & Buying N the 21st Century
Language: en
Pages: 684
Authors: Ronald D. Geskey, Sr.
Categories: Advertising media planning
Type: BOOK - Published: 2016-11-19 - Publisher: Createspace Independent Publishing Platform

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UPDATED (4th) EDITION of the most up to date and comprehensive book on media panning and buying in the 21st century. In addition to extensive updating, includes