Download or read book Models of Scenario Building and Planning written by A. Martelli and published by Palgrave Macmillan. This book was released on 2016-08-27 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Models of Scenario Building and Planning offers a unique and innovative exploration of the scenario approach. The book focuses on the analysis of the competitors' behavior; the analysis of risk and uncertainty; and the link between scenarios and strategies.