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National competitiveness has become a misnomer, as competitiveness is increasingly understood as a regional phenomenon and regions are not confined to the bound
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The Regional Multinationals
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Although many firms label themselves 'global', very few can back this up with truly global sales and operations. In The Regional Multinationals Alan Rugman exam
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Based on their ability to facilitate interdependencies across the borders of national and regional markets, multinationals enterprises (MNEs) act as the key dri