Public Communication Campaigns
Author | : Ronald E. Rice |
Publisher | : SAGE |
Total Pages | : 444 |
Release | : 2001 |
ISBN-10 | : 0761922067 |
ISBN-13 | : 9780761922063 |
Rating | : 4/5 (67 Downloads) |
Download or read book Public Communication Campaigns written by Ronald E. Rice and published by SAGE. This book was released on 2001 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edition provides readers with a comprehensive, up-to-date look into the field of public communication campaigns. It includes a variety of recent campaign dimensions, such as community-orientated and entertainment-education campaigns.