Retail Pricing Strategies and Market Power
Author | : Gordon Mills |
Publisher | : Melbourne Univ. Publishing |
Total Pages | : 356 |
Release | : 2002 |
ISBN-10 | : 0522850383 |
ISBN-13 | : 9780522850383 |
Rating | : 4/5 (83 Downloads) |
Download or read book Retail Pricing Strategies and Market Power written by Gordon Mills and published by Melbourne Univ. Publishing. This book was released on 2002 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study of retail pricing strategies presents information on the practices used in a variety of sectors, such as supermarkets, banks and airlines. His analysis rests on several basic concepts which are introduced in the book.