Sales & Service Excellence
Author | : Jane Leadbetter |
Publisher | : Management Books 2000 |
Total Pages | : 0 |
Release | : 2011-02 |
ISBN-10 | : 1852526718 |
ISBN-13 | : 9781852526719 |
Rating | : 4/5 (18 Downloads) |
Download or read book Sales & Service Excellence written by Jane Leadbetter and published by Management Books 2000. This book was released on 2011-02 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every retailer knows that the key to their success is excellent customer service, but given the transient nature of sales staff this is sometimes hard to achieve. The book is divided into four sections: 1) The business: how to secure the belief and buy-in of the senior team/owner to commit to a sales and service culture. 2) The people: how to recruit, develop and reward frontline salespeople. 3) The environment: delivering the back-up required from those working behind the scenes. 4) The sale: how to make the most of every sales and service opportunity. This book shows readers how to embed a service culture that will make the most of every customer interaction to promote long-term business success.