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Lead with a Story
Language: en
Pages: 290
Authors: Paul Smith
Categories: Business & Economics
Type: BOOK - Published: 2012 - Publisher: AMACOM Div American Mgmt Assn

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Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership tool. At Nike, all senior exec
Sell with a Story
Language: en
Pages: 298
Authors: Paul Smith
Categories: Business & Economics
Type: BOOK - Published: 2016-09-08 - Publisher: AMACOM

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Despite the high-tech tools available to salespeople today, the most personal method still works best. Through storytelling, a salesperson can explain products
Fanatical Prospecting
Language: en
Pages: 311
Authors: Jeb Blount
Categories: Business & Economics
Type: BOOK - Published: 2015-09-29 - Publisher: John Wiley & Sons

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Ditch the failed sales tactics, fill your pipeline, and crush your number With over 500,000 copies sold Fanatical Prospecting gives salespeople, sales leaders,
Stories That Sell
Language: en
Pages: 0
Authors: Casey Hibbard
Categories: Business report writing
Type: BOOK - Published: 2008-04 - Publisher:

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"The first book on capturing and using customer stories to grow your business or cause. Introduces a proven process for leveraging your current successes into n
Better Selling Through Storytelling
Language: en
Pages: 123
Authors: John Livesay
Categories: Business & Economics
Type: BOOK - Published: 2019-07-02 - Publisher: Morgan James Publishing

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“John Livesay creates a compelling connection between revenue, reviews, and influence and our ability to tell brand and personal stories.” —Tracy Leigh Ha