Sports Media, Marketing, and Management

Sports Media, Marketing, and Management
Author :
Publisher : Business Science Reference
Total Pages : 475
Release :
ISBN-10 : 1522554750
ISBN-13 : 9781522554752
Rating : 4/5 (50 Downloads)

Book Synopsis Sports Media, Marketing, and Management by : Information Resources Management Association

Download or read book Sports Media, Marketing, and Management written by Information Resources Management Association and published by Business Science Reference. This book was released on 2018 with total page 475 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book is a comprehensive reference source for the latest scholarly material on the effectiveness of current methodologies and theories in an effort to improve promotional activities, management, and the organization of all aspects of the sports industry. Highlighting a range of pertinent topics such as brand management, social media, and sports tourism marketing"--


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