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Here is the first book to specifically and comprehensively address the rapid changes and advances in technology in the planning, management, and marketing of me
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Explores the use of technology to improve results on all kinds of events from initial planning stages right through to post event debriefing. This book provides
Event Success
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Make events the most powerful marketing tool you have In Event Success: Maximizing the Business Impact of Physical, Virtual, and Hybrid Experiences, Alon Alroy,
Technology Application in Tourism Fairs, Festivals and Events in Asia
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It is an unconditional reality that the tourism industry in Asia is becoming exposed to innovative technologies more than ever before. This book reports the lat
Forecasting Catastrophic Events in Technology, Nature and Medicine
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This book presents a methodology for forecasting events and phenomena occurring in technology and natural environments. The methodology is based on forecasting