The Quintessence Of Marketing
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Language: en
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Pages: 147
Type: BOOK - Published: 2014-07-02 - Publisher: Springer
What actually is marketing? Many people think of marketing as only sales and advertising because every day we are bombarded with TV commercials, flyers, catalog
Language: en
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Pages: 152
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Language: en
Pages: 140
Pages: 140
Type: BOOK - Published: 2017-08-04 - Publisher: Springer
This book from the Quintessence series offers essential know-how on the theory and practice of sales, the main turnover and value driver of any business. Sales
Language: en
Pages: 135
Pages: 135
Type: BOOK - Published: 2010-08-23 - Publisher: Springer Science & Business Media
Having read this book: You will have a basic understanding of strategy and the process of strategic management. You will know the most important strategy tools
Language: en
Pages: 752
Pages: 752
Type: BOOK - Published: 2001 - Publisher: Taylor & Francis