Download or read book The So What Strategy Revised Edition written by Davina Stanley and published by Michael Hanrahan Publishing. This book was released on 2019-02-15 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: So What? Where's this going? Why do I need to know this? These are some of the most unnerving questions in business. How do you make sure this doesn't happen to you? And how do you make sure business audiences actually hear what you have to say? Good communication is crucial for business success.