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The Soul Of The New Consumer

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The Soul of the New Consumer

The Soul of the New Consumer
Author :
Publisher : Hachette UK
Total Pages : 197
Release :
ISBN-10 : 9781857884982
ISBN-13 : 1857884981
Rating : 4/5 (82 Downloads)
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Book Synopsis The Soul of the New Consumer by : David Lewis

Download or read book The Soul of the New Consumer written by David Lewis and published by Hachette UK. This book was released on 2011-09-09 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unearths the essence of new consumer behavior, explores the drive for authenticity over commodity and looks at why this is


The Soul of the New Consumer Related Books

The Soul of the New Consumer
Language: en
Pages: 197

The Soul of the New Consumer

Authors: David Lewis
Categories: Business & Economics
Type: BOOK - Published: 2011-09-09 - Publisher: Hachette UK

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Unearths the essence of new consumer behavior, explores the drive for authenticity over commodity and looks at why this is
Summary: The Soul of the New Consumer
Language: en
Pages: 32

Summary: The Soul of the New Consumer

Authors: BusinessNews Publishing,
Categories: Business & Economics
Type: BOOK - Published: 2014-09-29 - Publisher: Primento

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The must-read summary of Laurie Windham and Ken Orton's book: "The Soul of the New Consumer: The Attitudes, Behaviors and Preferences of E-Customers". This comp
Soul of the New Consumer
Language: en
Pages: 197

Soul of the New Consumer

Authors: David Lewis
Categories: Business & Economics
Type: BOOK - Published: 2011-09-09 - Publisher: Nicholas Brealey

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The New Consumer's Revolution: * Why buzz beats hype * Why cheap is chic * Why brands must be authentic * Why segmentation is dead * Why advertising must reinve
The Transformational Consumer
Language: en
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The Transformational Consumer

Authors: Tara-Nicholle Nelson
Categories: Business & Economics
Type: BOOK - Published: 2017-03 - Publisher: Berrett-Koehler Publishers

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This book uses stories and case studies from several industries to show how companies can rethink their customers, products and services, marketing, competition
New Maladies of the Soul
Language: en
Pages: 268

New Maladies of the Soul

Authors: Julia Kristeva
Categories: Literary Criticism
Type: BOOK - Published: 1995 - Publisher: Columbia University Press

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Drawing on the work of psychologist Helene Deutsch and the writer Germaine de Stael. Kristeva turns her attention in the second half of New Maladies of the Soul