Download or read book This Little Kiddy Went to Market written by Sharon Beder and published by ReadHowYouWant.com. This book was released on 2010-10-06 with total page 654 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Little Kiddy Went to Market investigates the way that corporations are targeting younger children with a barrage of advertising and marketing designed to turn them into hyper consumers who define themselves by what they have rather than who they are. The book argues that school reforms, driven by corporate needs, are largely to blame. It be...