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A Creator's Guide to Transmedia Storytelling: How to Captivate and Engage Audiences across Multiple Platforms
Language: en
Pages: 288
Authors: Andrea Phillips
Categories: Business & Economics
Type: BOOK - Published: 2012-06-22 - Publisher: McGraw Hill Professional

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The First How-To Strategy Guide to Transmedia Storytelling “Phillips’s book is a powerful tool for anyone who wants to make a career for him- or herself wit
Getting Started with Transmedia Storytelling
Language: en
Pages: 0
Authors: Robert Pratten
Categories: Authorship
Type: BOOK - Published: 2015 - Publisher: Createspace Independent Publishing Platform

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This book is a guide to developing cross-platform and pervasive entertainment. Whether you're a seasoned pro or a complete newbie, this book is filled with tips
Entertainment-Education
Language: en
Pages: 280
Authors: Arvind Singhal
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2012-12-06 - Publisher: Routledge

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Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to commu
Digital Storytelling
Language: en
Pages: 569
Authors: Carolyn Handler Miller
Categories: Art
Type: BOOK - Published: 2014-06-27 - Publisher: CRC Press

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Digital Storytelling shows you how to create immersive, interactive narratives across a multitude of platforms, devices, and media. From age-old storytelling te
Transmedia Storytelling and the New Era of Media Convergence in Higher Education
Language: en
Pages: 272
Authors: Stavroula Kalogeras
Categories: Social Science
Type: BOOK - Published: 2014-06-25 - Publisher: Springer

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Stories, whether they are fact or fiction, popular or not, are a proven method of pedagogy. In the age of media convergence and with the advancement of technolo