Behind the Wheel at Chrysler

Behind the Wheel at Chrysler
Author :
Publisher : Mariner Books
Total Pages : 380
Release :
ISBN-10 : 0156004747
ISBN-13 : 9780156004749
Rating : 4/5 (47 Downloads)

Book Synopsis Behind the Wheel at Chrysler by : Doron P. Levin

Download or read book Behind the Wheel at Chrysler written by Doron P. Levin and published by Mariner Books. This book was released on 1996 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Detroit Free Press reporter demythologizes Lee Iacocca's leadership of Chrysler, demonstrating how salesmanship and self-promotion invariably trumped innovation and investment. "Everyone who cares about american industry should read [this book]" (New York Times Book Review). Index.


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