Download or read book Business Case Essentials written by Marty J. Schmidt and published by Solution Matrix. This book was released on 2009 with total page 103 pages. Available in PDF, EPUB and Kindle. Book excerpt: A brief but complete outline of what belongs in a business case and why it belongs. It assumes no prior background in finance or business planning. The focus is on questions like these: How do I prove that one choice is the best business decision? How do I show that all important costs and benefits are included? How do I show that alternative action proposals are compared fairly? How do I establish value for benefits--even non financial benefits? How do I build a business case when I am in a government or non profit organization? How do I minimize risk and show management how to maximize business results?