Buy Now

Buy Now
Author :
Publisher : John Wiley & Sons
Total Pages : 240
Release :
ISBN-10 : 9781118007891
ISBN-13 : 1118007891
Rating : 4/5 (91 Downloads)

Book Synopsis Buy Now by : Rick Cesari

Download or read book Buy Now written by Rick Cesari and published by John Wiley & Sons. This book was released on 2011-01-19 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the secrets of direct response marketing with the man who created the George Foreman Grill campaign In today's highly competitive, global marketplace, businesses have to do more than just advertise their products. By taking advantage of the accountable advertising model that direct response has to offer, you can improve your bottom line, build brands, and develop lasting relationships with legions of satisfied customers. In Buy Now!, Rick Cesari reveals twenty-five years' worth of insights and methods, enabling you to make the most of direct response marketing in your business toolkit. Whether you're a business owner, executive, inventor, or marketer, Buy Now! gives you the secrets behind the successful campaigns that catapulted products into millions of homes. Find out how to use direct response to create a "self-funding "marketing campaign Learn the techniques to building offers that will get people to respond to your products Use "high touch" direct response marketing to build brand equity and drive sales at retail Find out why large companies like Johnson & Johnson and Valvoline are using these concepts for their consumer brands Cesari has put more companies on the Inc. 500 list of fastest growing companies than anyone else Buy Now! to launch your products and campaigns to new heights-and connect with customers as never before-with Cesari's market-leading insights.


Buy Now Related Books

Buy Now
Language: en
Pages: 240
Authors: Rick Cesari
Categories: Business & Economics
Type: BOOK - Published: 2011-01-19 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Learn the secrets of direct response marketing with the man who created the George Foreman Grill campaign In today's highly competitive, global marketplace, bus
Buy Gold and Silver Safely
Language: en
Pages: 287
Authors: Doug Eberhardt
Categories: Business & Economics
Type: BOOK - Published: 2010-09-02 - Publisher: Buy Gold and Silver Safely

DOWNLOAD EBOOK

We Americans are never taught anything about gold and silver through our education system. That's why many gold dealers are able to easily rip off unsuspecting
The Buy Nothing, Get Everything Plan
Language: en
Pages: 288
Authors: Liesl Clark
Categories: House & Home
Type: BOOK - Published: 2021-01-12 - Publisher: Atria Books

DOWNLOAD EBOOK

In the spirit of The Gentle Art of Swedish Death Cleaning and The Joy of Less, experience the benefits of buying less and sharing more with this accessible 7-st
Buy the Change You Want to See
Language: en
Pages: 274
Authors: Jane Mosbacher Morris
Categories: Business & Economics
Type: BOOK - Published: 2019-01-29 - Publisher: Penguin

DOWNLOAD EBOOK

Eager to change the world? Learn how you can have a greater social impact through your everyday purchases. The money we routinely spend on food, clothes, gifts,
Why We Buy
Language: en
Pages: 264
Authors: Paco Underhill
Categories: Business & Economics
Type: BOOK - Published: 1999 - Publisher:

DOWNLOAD EBOOK

The culmination of 15 years of meticulous research and observation, this riveting audiobook offers hilarious anecdotes and amazing hard facts about one of Ameri