Consumer Behaviour Analysis: The behavioural basis of consumer choice

Author	: Gordon R. Foxall
Publisher	: Taylor & Francis
Total Pages	: 416
Release	: 2002
ISBN-10	: 0415196434
ISBN-13	: 9780415196437
Rating	: 4/5 (34 Downloads)

DOWNLOAD EBOOK

Book Synopsis Consumer Behaviour Analysis: The behavioural basis of consumer choice by : Gordon R. Foxall

Download or read book Consumer Behaviour Analysis: The behavioural basis of consumer choice written by Gordon R. Foxall and published by Taylor & Francis. This book was released on 2002 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Consumer Behaviour Analysis: The behavioural basis of consumer choice Related Books

Language: en
Pages: 370

Interpreting Consumer Choice

Authors: Gordon Foxall

Categories: Business & Economics

Type: BOOK - Published: 2009-09-10 - Publisher: Routledge

DOWNLOAD EBOOK

Interpretive consumer research usually proceeds with a minimum of structure and preconceptions. This book presents a more structured approach than is usual, sho

Language: en
Pages: 305

Consumer Behavior Analysis

Authors: Donald A. Hantula

Categories: Business & Economics

Type: BOOK - Published: 2014-01-21 - Publisher: Routledge

DOWNLOAD EBOOK

Consumption is the primary economic activity in our post-industrial society. We are consumers, not producers. Consumer behavior analysis is leading heterodox ma

Language: en
Pages: 474

Emotions, Advertising and Consumer Choice

Authors: Flemming Hansen

Categories: Business & Economics

Type: BOOK - Published: 2007 - Publisher: Copenhagen Business School Press DK

DOWNLOAD EBOOK

"Emotions, Advertising and Consumer Choice focuses on recent neurological and psychological insights - originating from brain scanning or neurological experimen

Language: en
Pages: 450

A Dictionary of Marketing

Authors: Charles Doyle

Categories: Business & Economics

Type: BOOK - Published: 2011-03-24 - Publisher: Oxford University Press, USA

DOWNLOAD EBOOK

Covers traditional marketing techniques and theories alongside the latest concepts, and acknowledges the increased importance of marketing in the customer-orien

Language: en
Pages: 416

Consumer Behaviour Analysis: The behavioural basis of consumer choice

Authors: Gordon R. Foxall

Categories: Business & Economics

Type: BOOK - Published: 2002 - Publisher: Taylor & Francis

DOWNLOAD EBOOK